NEW YORK TIMES RATED NO.1 IN POLL OF NATION'S PUBLISHERS

• Document Type: CREST
• Collection: General CIA Records
• Document Number (FOIA) /ESDN (CREST): CIA-RDP88-01314R000300030007-3
• Release Decision: RIPPUB
• Original Classification: K
• Document Page Count: 1
• Document Creation Date: December 20, 2016
• Document Release Date: December 18, 2006
• Sequence Number: 7
• Publication Date: April 28, 1970
• Content Type: NSPR

Approved For Release 2006/12/19: CIA-RDP88-0131 R000300030007-3
NEj..jyORK TIM
2 8 APR 1970
.New York Times Rated No. 1
....In Poll of Nation's Publishers
Special to no New York Times
CAMBRIDGE, Mass,, April 27 "A greater trend towards re-
-The New York Times again gionalism and a polarization of
has been rated the best news I ideolo ies was noted," the sur-
paper in the country, awcordingivey said, continuing: "Strong
Po a 1970 survey of newspaper
publishers made public by Ed- landdivergent views are occa-
ward L. Bernays,. public rela- sionally presented in the elec.
tinnc consultant horn Lions. Some publishers' choice
in the last of three similar In some cases publishers
oils placed second this year chose only so-called conserva-
-Eight of the top 10 this year tive newspapers, and, in others,
were on the 1961 list. The two only so-called liberal newspa-
.
additions are The Miami Herald pers
and The Walk Street Journal. The report said: "Comments
Although The New,, York on some returned question-
Times was listed first, the per'- naires indicate displeasure with
cent-age of publishers who rated Eastern establishment newspa-
it among the top 1,0 'declined pens, which ere often omitted.
(".from 89. in 1961 to 61. Increasing pride in their own
The . 1970 survey, as in the newspapers is shown by. the
f, previous three, requested the number of publishers who; in-
publishers to list the 10 news- eluded their dailies among the
papers that had met the goals ;op 10, a response not. previ-
of "independent journalism, im ously noted."
partial news reporting and cru- The 10 newspapers of 1970
sading for the public welfare, in order of percentage as listed
as set up in the credos of pub. by the publishers follows:;',
a lishers Thomas Gibson of The New York Times....... , 61
Rocky. Mountain Newi' ~f. Den- Los Angeles Times.......:... 51
Ver, Adolph S. Ochs of The Louisville Courier-Journal .... 42
New York Times and Joseph St. Louis Post-Disbatch.....:. 38
Pulitzer of The New York Washington Post ............. 38
Christian Science Monitor.,-:.. 30
World." The three publishers Miami Herald , , , . ::?'30
are now dead. Milwaukee Journal , .... 29
, Chicago Tribune .. '23
'Climate of Fear' Seen Wall Street Journal ........ ,.` 20
Mr; Bernays said that of they The 1961 list and percegtages
1,560 publishers surveyed, 132, were:
i? or 8.4 per cent, answered the
c. New York Times .. 89'
ak X1970 questionnaire. He said the St. Louis Post-Dispatch., 62
response In 1961 was 22 per1Christian Science Monitor 52
cent and added: "The notable Milwaukee Journal . . . , . , 45
Increase in the number of re- Louisville Courier-Journal ..... 42
y.. New York Herald Tribune. 39
the te decrease of without total signature
responses es a andWashington Post and Tin .~. es
.... : . .37
may be due to the apprehen- Herald Los Arizeles Ti..me.ii' .~: ..:'.'35
~yyw,,'d~;nl,p~' ~spreslgn;' ~%+'r~~ ~ ,; ;;'I~,ima C,It~-cgs".,,.,rs~sa.sv~sd~t,.t~Y'~.,:a.~i
Urpl;t:.. ^rir,..rl.."n1N.41~yrA,Aw-?.Y+~u.r..flJ~ut.;e ix,.L ,t...r . , ;.a ,.
STAT
? Approved For Release 2006/12/19: CIA-RDP88-01314R000300030007-3