CONSULTANT TO SPEAK ON CORPORATE MANNERS

Document Type: 
Collection: 
Document Number (FOIA) /ESDN (CREST): 
CIA-RDP91-00587R000100010013-8
Release Decision: 
RIPPUB
Original Classification: 
K
Document Page Count: 
1
Document Creation Date: 
December 22, 2016
Document Release Date: 
February 25, 2011
Sequence Number: 
13
Case Number: 
Publication Date: 
January 9, 1986
Content Type: 
OPEN SOURCE
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PDF icon CIA-RDP91-00587R000100010013-8.pdf63.75 KB
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Sanitized Copy Approved for Release 2011/02/25 :CIA-RDP91-005878000100010013-8 Consultant to speak on corporate manners Letitia Baldrige, author, public relations and marketing consul- tant, will speak at Northwood In- stituteJan. 22. Baldrige's topic will be "Corpo- rate Manners." Her speech is part of the 1986 Town and Campus Northwood Institute Executive Leadership Series. The event is scheduled to begin with a reception at 11:30 a.m. in the Griswold Communications Center, followed by a noon lun- cheon. Recently featured in "People" magazine and "USA Today," Bal- drige has written nine books, in- cluding "Complete Guide to Ex- ecutive Manners," a 500-page book that addresses questions ranging from elevator etiquette to what to do when you discover someone stealing company funds. Baldrige has viewed the social scene from many perspectives. The sister of Secretary of Com- merce Malcolm Baldrige, she was raised in Omaha, Neb., the daugh- ter of aRepublican congressman. After graduation from Vassar, she took a job as social secretary to U.S. Ambassador to France David Bruce and his wife. A brief stint with t e CIA,~I- .lowed after which she moved to Rome to take over as social secret- ary to U.S. Ambassador Clare Boothe Luce. Baldrige returned to the United States to become public relations director for Tiffany &' Co., then moved to the White House as Jackie Kennedy's social secretary and chief of staff. In 1964, Baldrige opened her own public relations and market- ing consulting company in Chica- go. Today, Letitia Baldrige Inc. in- cludes two divisions: public rela- tions consulting and executive management training programs in the field of manners and social behavior. The latter division, Corporate Manners, offers lec- tures, seminars and private con- sulting for companies and indi- viduals. The Executive Leadership Series, an expansion of the former Executive 100 program, includes four luncheon or dinner programs. Individual series memberships are $100, and each member may purchase an additional mem- bership for $50. Individual prog- ram tickets are $'25. For more in- formation, or reservations, in- terested persons may call NI at 832-4365. MIDLAND DAILY NEWS (MI) 9 January 1986 ~~lE Sanitized Copy Approved for Release 2011/02/25 :CIA-RDP91-005878000100010013-8